With customer expectations rising faster than the speed that organizations can improve their customer experience how can your brand create an exceptional customer experience that ensures loyalty?
4 Customer Experience Best Practices for a Clear Path to Brand Loyalty
Posted by
Mitch Duckler on July 20, 2018
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Topics: Brand Strategy, Customer Experience, Customer Behavior
Rebranding: How Luxury Brands are Responding to the Millennial Mindset
Posted by
Mitch Duckler on June 26, 2018
The growth of millennials as luxury brand consumers has reached a critical mass. Millennials already account for approximately 30% of luxury buyers. According to Bain & Co., that number will rise to approximately 45% by 2025.
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Topics: Brand Strategy, Customer Behavior, Rebranding Strategy, Marketing Strategy, Rebranding
Building a Successful Integrated Marketing Strategy for B2B Brands
Posted by
Mitch Duckler on June 19, 2018
If your b2b branding strategy doesn’t include an integrated marketing approach, your brand messages may be inconsistent or lose meaning across the various media options for your target audience.
0 Comments Click here to read/write comments
Topics: Brand Strategy, Brand Positioning, Customer Behavior, Marketing Strategy
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