Artificial Intelligence (AI) and machine learning are increasingly becoming more prominent in customer segmentation. By leveraging AI, businesses can analyze large amounts of data about their customers and create personalized experiences tailored to each customer. Through AI-driven segmentation, brands can gain insights into customer behavior, allowing them to target their marketing campaigns effectively. This article will explore how brands use AI in customer segmentation and how it can help grow their business.
How Brands are Using Artificial Intelligence in Customer Segmentation
Posted by
Carolyn Crafts on December 02, 2022
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Considering a Rebrand? 9 Important Questions to Consider
Posted by
Carolyn Crafts on October 27, 2022
Are you thinking about rebranding your business? It's a big decision and one that shouldn't be made lightly. There are many factors to consider before taking the plunge. Here are nine important questions to ask yourself before embarking on a rebrand.
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